Privacy Policy

Protecting your private information is our priority.

This Statement of Privacy applies to alphatraderfirm.com and The Alpha Trader and governs data collection and usage. For the purposes of this Privacy Policy, unless otherwise noted, all references to Top Tier Funding, LLC include alphatraderfirm.com and The Alpha Trader. The Alpha Trader website is an eCommerce site. By using The Alpha Trader website, you consent to the data practices described in this Statement and all extensions and addendums to this Statement.

Collection of your Personal Information

In order to better provide you with products and services offered, The Alpha Trader may collect personally identifiable information, such as your:

• First and Last Name
• Home Address
• Mailing Address
• E-mail Address
• Phone Number
• Financial Information

If you purchase The Alpha Trader products and services, we collect billing and credit card information. This information is used to complete the purchase transaction or issue payments to you. We do not collect any personal information about you unless you voluntarily provide it to us. However, you may be required to provide certain personal information to us when you elect to use certain products or services. These may include: (a) registering for an account; (b) entering a sweepstake or contest sponsored by us or one of our partners; (c) signing up for special offers from selected third parties; (d) sending us an email message; (e) submitting your credit card or other payment information when ordering and purchasing products and services. To wit, we will use your information for, but not limited to, communicating with you in relation to services and/or products you have requested from us. We also may gather additional personal or non-personal information in the future for the same purpose.

Use of your Personal Information

The Alpha Trader collects and uses your personal information to operate and deliver the services you have requested. The Alpha Trader may also use your personally identifiable information to inform you of other products or services available from The Alpha Trader and its affiliates.

Sharing Information with Third Parties

The Alpha Trader may sell, rent, or lease customer information to third parties for the following reasons: We will collect this data and provide it to third parties if it is a necessary step in the User account creation process, contributes to the ease of use, reliability, or functionality of our products, or if it is of mutual interest to The Alpha Trader. The Alpha Trader may, from time to time, contact you on behalf of external business partners about a particular offering that may be of interest to you. In those cases, your unique personally identifiable information (e-mail, name, address, telephone number) is transferred to the third party. The Alpha Trader may share data with trusted partners to help perform statistical analysis, send you email or postal mail, provide customer support, or arrange for deliveries. All such third parties are prohibited from using your personal information except to provide these services to The Alpha Trader, and they are required to maintain the confidentiality of your information. The Alpha Trader may disclose your personal information, without notice, if required to do so by law or in the good faith belief that such action is necessary to (a) conform to the edicts of the law or comply with the legal process served on The Alpha Trader or the site; (b) protect and defend the rights or property of The Alpha Trader; and/or (c) act under exigent circumstances to protect the personal safety of users of The Alpha Trader, or the public.

Opt-Out of Sale or Disclosure of Personal Information to Third Parties

In connection with any personal information, we may sell or disclose to a third party for a business purpose, you have the right to know:

• The categories of personal information about you that we sold and the categories of third parties to whom the personal information was sold; and
• The categories of personal information that we disclosed about you for business purposes.

You have the right under the California Consumer Privacy Act of 2018 (CCPA) and certain other privacy and data protection laws, as applicable, to opt out of the sale or disclosure of your personal information. If you exercise your right to opt out of the sale or disclosure of your personal information, we will refrain from selling or disclosing your personal information, unless you subsequently provide express authorization for the sale or disclosure of your personal information. To opt out of the sale or disclosure of your personal information, email us at support@alphatraderfirm.com.

Tracking User Behavior

The Alpha Trader may keep track of the websites and pages our users visit within The Alpha Trader, in order to determine what The Alpha Trader services are the most popular. This data is used to deliver customized content and advertising within The Alpha Trader to customers whose behavior indicates that they are interested in a particular subject area.

Automatically Collected Information

Information about your computer hardware and software may be automatically collected by The Alpha Trader. This information can include your IP address, browser type, domain names, access times, and referring website addresses. This information is used for the operation of services, to maintain the quality of the service, and to provide general statistics regarding the use of alphatraderfirm.com.

Use of Cookies

The Alpha Trader website may use cookies to help you personalize your online experience. A cookie is a text file that is placed on your hard disk by a web page server. Cookies cannot be used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to you, and can only be read by a web server in the domain that issued the cookie to you. One of the primary purposes of cookies is to provide a convenience feature to save you time. The purpose of a cookie is to tell the Web server that you have returned to a specific page. For example, if you personalize The Alpha Trader pages, or register with The Alpha Trader site or services, a cookie helps The Alpha Trader to recall your specific information on subsequent visits. This simplifies the process of recording your personal information, such as billing addresses, shipping addresses, and so on. When you return to the same The Alpha Trader website, the information you previously provided can be retrieved, so you can easily use The Alpha Trader features that you customized. You have the ability to accept or decline cookies. Most Web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you choose to decline cookies, you may not be able to fully experience the interactive features of The Alpha Trader services or websites you visit.

Links

This website contains links to other sites. Please be aware that we are not responsible for the content or privacy practices of such other sites. We encourage our users to be aware when they leave our site and to read the privacy statements of any other site that collects personally identifiable information.

Security of your Personal Information

The Alpha Trader secures your personal information from unauthorized access, use, or disclosure. The Alpha Trader uses the following methods for this purpose:

• SSL Protocol

When personal information (such as a credit card number) is transmitted to other websites, it is protected through the use of encryption, such as the Secure Sockets Layer (SSL) protocol. We strive to take appropriate security measures to protect against unauthorized access to or alteration of your personal information. Unfortunately, no data transmission over the Internet or any wireless network can be guaranteed to be 100% secure. As a result, while we strive to protect your personal information, you acknowledge that: (a) there are security and privacy limitations inherent to the Internet which are beyond our control; and (b) security, integrity, and privacy of any and all information and data exchanged between you and us through this site cannot be guaranteed.

Right to Deletion

Subject to certain exceptions and for those individuals who meet jurisdictional and legal requirements, on receipt of a verifiable request from you, we will:

• Delete your personal information from our records; and
• Direct any service providers to delete your personal information from their records.

Please note that we may not be able to comply with requests to delete your personal information if it is necessary to:

• Complete the transaction for which the personal information was collected, fulfill the terms of a written warranty or product recall conducted in accordance with federal law, and provide a good or service requested by you, or reasonably anticipated within the context of our ongoing business relationship with you, or otherwise perform a contract between you and us;
• Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity or prosecute those responsible for that activity;
• Debug, identify, and repair errors that impair existing intended functionality;
• Exercise free speech, ensure the right of another consumer to exercise his or her right of free speech, or exercise another right provided by law;
• Comply with the California Electronic Communications Privacy Act;
• Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when our deletion of the information is likely to render impossible or seriously impair the achievement of such research, provided we have obtained your informed consent.
• Enable solely internal uses that are reasonably aligned with your expectations based on your relationship with us.
• Comply with an existing legal obligation or otherwise use your personal information, internally, in a lawful manner that is compatible with the context in which you provided the information.

Opt-Out & Unsubscribe from Third-Party Communications

We respect your privacy and give you an opportunity to opt out of receiving announcements of certain information. Users may opt out of receiving any or all communications from third-party partners of The Alpha Trader by contacting us here: support@alphatraderfirm.com

E-mail Communications

From time to time, The Alpha Trader may contact you via email for the purpose of providing announcements, promotional offers, alerts, confirmations, surveys, and/or other general communication. In order to improve our Services, we may receive a notification when you open an email from The Alpha Trader or click on a link therein.

If you would like to stop receiving marketing or promotional communications via email from The Alpha Trader, you may opt-out of such communications. Customers may unsubscribe from emails by clicking on the unsubscribe button found at the bottom of each email.

External Data Storage

We may store your data on servers provided by third party hosting vendors with whom we have contracted.

Changes to this Statement

The Alpha Trader reserves the right to change this Privacy Policy from time to time. We will notify you about significant changes in the way we treat personal information by sending a notice to the primary email address specified in your account, placing a prominent notice on our website, and/or updating any privacy information. Your continued use of the website and/or Services available after such modifications will constitute your: (a) acknowledgment of the modified Privacy Policy; and (b) agreement to abide and be bound by that Policy.